Last year, I flirted with offering a Money Back Guarantee on Raging Swan’s products. In fact, I did offer such a deal on Wererats of the Roach Run Sewers but only as a month trial. For some reason, I promptly forgot all about the idea until it burst back into my brain last month when I was rejigging Raging Swan’s website.
Having such an offer on your products serves several purposes:
1. It’s an excellent security net for the people buying your stuff. First-time customers, for example, trying your stuff can do so safe in the knowledge that if it’s crap or not to their tastes they can get a refund – no questions asked.
2. It’s a powerful statement about how you view your products. I am confident enough in the quality of Raging Swan’s supplements that the vast majority of people will not need or want to claim their money back.
3. It keeps me honest. If my customers have the option to ask for their money back it behoves me as a publisher and designer to create the very best material I can. If I don’t, I’m opening myself up to loads of refund requests.
In any event, I’ve decided to offer a money back guarantee on all my PDF products. If you buy one of Raging Swan’s supplements and you don’t like it, think its crap or don’t believe it’s worth what you paid you can get your money back – no questions asked.
You can learn more about Raging Swan’s 30-Day Money Back Guarantee, here.