2013 has been tremendously successful for Raging Swan Press. In this post, I’m going to discuss a little bit about Raging Swan’s plans for 2014. (I’m also plotting a post in which I’ll go into more detail about 2013, but I won’t complete that until the new year).
A couple of months ago, Raging Swan Press carried out a survey over on Survey Monkey. The results of that survey heavily influenced my plans for 2014. (I’ve previous blogged about the survey here, here and here, if you are interested in my detailed conclusions).
Several things came out of that survey:
- People want more print products from Raging Swan Press.
- Adventures and Village Backdrops are Raging Swan’s most popular product. The Dungeon Dressing line is also popular.
- Most customers own around 10 - 30 Raging Swan Press products (out of over 200 currently available) so there’s lots of opportunity for growth there.
- Town Backdrops, Monstrous Lairs, Mysterious Places and a new mini-campaign setting were the potential lines that sparked the most interest among customers.
Additionally, a personal goal for me is to do more writing. I originally set up Raging Swan Press to do that, but as the company has grown I’m spending a lot of time editing, laying out and promoting products, That’s great, but I want to cut back a bit on that kind of activity.
So, what’s 2014 going to see?
- In 2013, Raging Swan Press released 88 products. While I can sustain that tempo of releases, I chose not to do so. Instead we’ll be releasing around 60 PDF and/or print products. We’ll release something every week, but I’m assuming on occasion I’ll release two in a week because my insanely talented freelancers keep churning out spiffing content.
- A lot more print products. I’ve already got nine planned and scheduled; it would be very cool to release one a month.
- March will see the release of three print products to celebrate four years of Raging Swan Press.
- The Village Backdrop line will continue. The Wilderness Dressing and Urban Dressing lines in their current incarnations will finish in January.
- The Dungeon Dressing line will finish in its current incarnation in May. (However, I have a cool thought about how to reboot the line, so it will almost certainly rise from the dead later in the year).
- Later in the year, probably April or May the first Town Backdrop will release. The subject of the first instalment in the line is Wolverton (of Lonely Coast fame) and will be written by John Bennett.
- I’ll be launching a new mini-campaign setting later in the year (probably in July). Similar in scope, but different in flavour and focus to The Lonely Coast it will feature in later Village and Town Backdrops.
- Raging Swan Press will be running another Broken Freelancer Open Call (probably starting in February for a May release).
- As an amalgamation of the Mysterious Places and Monstrous Lairs lines we’ll be releasing more short, side trek-style adventures similar to Gibbous Moon and Dwellers Amid Bones. Look for them later in the year.
I’ve already posted up the first three months of releases over at Raging Swan’s website. You can check it out here. In any event, I hope this gives you a good idea of what we’ll be focusing on next year. If you’ve got any questions or comments please leave them in the comments below and thank you for your continued support!